It’s time to take this relationship to the next level.
Bragg Gaming Group has sealed an exclusive partnership with Caesars Entertainment, becoming the sole game development partner for the iconic casino brand's digital platforms in the United States and Canada.
This change means that Bragg is moving from just supplying content to actively partnering with Caesars on technology. The company shared the news via its X account.
Bragg Gaming Group is pleased to announce the agreement of a technology platform and exclusive games development partnership with Caesars Entertainment. $BRAG@CaesarsEnthttps://t.co/a7YSeMcUbA
— Bragg Gaming (@Bragg_Gaming) January 14, 2025
The move will also bring together Bragg's expertise and Caesars' reach in the online casino industry.
“Bragg’s technological expertise has consistently exceeded our expectations throughout our partnership,” said Matt Sunderland, Senior Vice President & Chief iGaming Officer at Caesars Digital. “This expansion marks an important step in our strategic growth plan to develop our own proprietary digital slots and table games content and to offer something truly exclusive for our players.”
Bragg will join forces with Caesars to craft a series of innovative online casino games. The alliance is expected to enhance player experiences on popular platforms such as Caesars Palace Online Casino, Horseshoe Online Casino, and Caesars Sportsbook & Casino.
Exclusive Caesars Online Games Expected
Bragg will also work with Caesars on the creation and distribution of unique proprietary games tailored to player preferences.
Bragg's has previously developed exclusive games like "Lady Luck Casino Egyptian Magic" and "Boardwalk Slots Bankers & Cash" for Caesars Palace Online Casino.
“We’re excited about the potential that this moment provides us, and we have our sights set on building exclusive online casino games through our newly formed in-house game studios team that will set us apart in the industry,” Sunderland said.
The company has been a regular supplier of fresh slots and casino games to Caesars' digital outlets in New Jersey, Michigan, Pennsylvania, and Ontario, effectively engaging players with engaging and entertaining content.
The announcement also comes on the heels of launching of the first live dealer online casino in Pennsylvania and the launch of the Horseshoe Casino in Ontario. Horseshoe online casino replaced WynnBet last year.
Caesars Continues To Expand Gaming Options
Caesars Entertainment, known for its legendary brick-and-mortar casinos, has continually adapted to the evolving gaming landscape.
This collaboration is not only expected to reshape online gaming experiences for players across North America but also signifies a new chapter in the storied history of Caesars' casino entertainment in Canada.
Both companies look forward to bringing fresh excitement and innovative play to the fingertips of online casino enthusiasts.