Caitlin Clark Effect: Tickets vs. Michigan Reach Upwards of $1,000

Caitlin Clark Effect: Tickets vs. Michigan Reach Upwards of $1,000 article feature image
Credit:

Steven Branscombe/Getty Images. Pictured: Caitlin Clark #22 of the Iowa Hawkeyes.

Caitlin Clark is likely to break the all-time women's NCAA scoring record of 3,527 with eight points against Michigan on Thursday night.

Tickets tonight are averaging roughly $400 on TickPick, which would be the most expensive women's basketball game of all-time — pro or college.

Throughout her road to the record, ticket prices have routinely shattered previous records everywhere she goes.

Clark had a chance to break the record on Sunday vs. Nebraska but she fell seven points short with 31 points — the 15th time the star has surpassed 30 points in a game for Iowa. For that game, average ticket prices were roughly $105. Typically, Nebraska women's college basketball games average less than $12 in price.

The starkest difference came in a game against Northwestern in January. While Northwestern women's basketball tickets typically average around $11, this time, tickets were roughly $225 a pop. This tracks given the larger demographic area — people around Chicago traveled to watch Clark play.

The other highest mark of the season took place in a game against Maryland on Feb. 3. Maryland women's basketball tickets average roughly $13 per seat. On that day, they were about $153.

For additional reference, the average face value of an Iowa women's college basketball season ticket is $15 per game. The $400 average price on Thursday night would be about 27-times as much.

The previous highest resale price for a women's basketball game entering this season was $150 for the 2022 WNBA All-Star Game, according to TickPick.

Clark's games have surpassed that mark six times this season — and is well en route to making it a seventh.

About the Author
Avery Yang is an editor at the Action Network who focuses on breaking news across the sports world and betting algorithms that try to predict eventual outcomes. He is also Darren Rovell's editor. Avery is a recent graduate from Northwestern University's Medill School of Journalism. He has written for the Washington Post, the Associated Press, Sports Illustrated, (the old) Deadspin, MLB.com and others.

Follow Avery Yang @avery_yang on Twitter/X.

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