The Fantasy Football Market Share Report presents team-specific usage splits in easy-to-analyze visual form. For more information, see the first piece in the series.
Ten weeks of the regular season are in the books, and some market-share dominators have certainly emerged.
To view all snap, rush, receiving and red zone data, check out the graphs below. They’re interactive, so hover over any aspect for more data, and rotate through teams using the navigation at the top of every chart.
For weekly analysis using this data, check out the FantasyLabs NFL homepage. I’ll tweet out some findings, as well, if that’s your thing. Either way, this data is best used in conjunction with FantasyLabs' suite of Tools, especially our Models.
Good luck in Week 11!
Snaps
A player can’t touch the ball if he’s not on the field. Snap data is more important than a lot of people think. If 80% of success is just showing up, then we want guys who actually show up on the field.
- Seven of the 28 teams in action in Week 10 had 70 or more offensive snaps: Lions (78), Falcons (75), Jaguars (75), Saints (75), Cardinals (73), Bills (73) and 49ers (73).
- Perhaps the best way to use snap data is to tease out situations where players are putting up unsustainable fantasy production in limited playing time.
Targets
Players compete for one ball on a per-play basis, and there’s only so much of the pie to go around. Targets are important.
- Eleven players have received at least 27% of their team's targets over the past four weeks: DeAndre Hopkins (35.5), Michael Thomas (33.3), Corey Davis (32.3), Keenan Allen (30.7), Jarvis Landry (30.0), Adam Thielen (29.5), Zach Ertz (29.0), Julio Jones (28.5), Davante Adams (28.1), Odell Beckham (27.6) and Larry Fitzgerald (27.3).
Rushes
Again, there’s only so much of the rushing pie to go around.
- Eleven players have received at least 70% of their team's rushes over the past four weeks: Nick Chubb (89.7), Ezekiel Elliott (89.3), Saquon Barkley (84.5), Joe Mixon (83.6), David Johnson (83.2), Adrian Peterson (82.0), James Conner (80.0), Kareem Hunt (78.1), Todd Gurley (73.3), Christian McCaffrey (72.1) and Peyton Barber (70.1).
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Opportunities Inside the 10-Yard Line
Touchdowns are critical for success in guaranteed prize pools. Getting opportunities inside the 10-yard line is pretty much DFS gold.
- Nine players have received eight or more opportunities (rushes and targets) within the 10-yard line over the past four weeks: James White (12), Alvin Kamara (12), Marlon Mack (11), James Conner (11), David Johnson (10), Christian McCaffrey (10), Kareem Hunt (9), Saquon Barkley (9) and Nick Chubb (8).
