This past Thursday, Better Collective raised the trophy as the winners of the prestigious ‘Sports Media Company of the Year 2022’ Award by SBC North America.
The ‘Sports Media Company of the Year’ award recognizes the best overall sports media company in 2022; the company that has been the most innovative and successful in its activities in the last 12 months with a particular emphasis on brand strength, growth, differentiation of content and innovation.
It was only the second edition of the SBC Awards North America, which was established to reward and celebrate the very best in sports betting and gaming in the North American market. It was a fierce competition with many strong competitors, but a hand-picked judging panel from the cream of the industry gave BC its first victory at the SBC Awards North America.
We did it! Great achievement for a company with an ambition to become the world’s leading digital sports media group 👍🏻#sbcawardspic.twitter.com/42H5YyiMbw
— Better Collective (@BetterCollectiv) July 15, 2022
Winning the ‘Sports Media Company of the Year 2022’ is a fantastic achievement and acknowledgement for Better Collective, and it is an attestation of the company's increased foothold and position in the US market — all thanks to BC's eminent diversified brands and notable media partnerships with the New York Post, Philadelphia Inquirer and others.
Some of the key wins from BC's portfolio of brands that were instrumental in winning this award are:
Action Network launched their biggest app update yet, moving from a news and pick tracking app to a full-fledged dynamic media center complete with podcasts, videos, and articles as a true sports media hub.
US Bets continues to lead the way in sports legalization news and broke key elements to the Calvin Ridley NFL Betting story. It has been cited by numerous outlets like ESPN, New York Times, Bloomberg, CNBC and more.
VegasInsider enters its 25th year as the top source for sports betting odds and information, led by its strength in rankings, domain authority and recent redesign to the website.
RotoGrinders and Scores and Odds have both been instrumental in growing communities of bettors and DFS players and RotoGrinders in particular has seen massive growth on its YouTube and Discord channels.
These are just some of the many examples this past year that have demonstrated our overall company evolution to being a larger and more dynamic sports media company.
Congratulations to everyone for contributing to this success and winning this award!
